Origin Story: Why The Tennis Bracelet & Necklace Are Must-Haves

November 03, 2025By Concierge Diamonds

The Story Behind the Name

There’s a reason the tennis bracelet and tennis necklace are universally known as staples in every jewelry collection. From red-carpet regulars and trending celebrity favorites to cherished family heirlooms, these iconic pieces have earned their place as the ultimate blend of everyday elegance and timeless luxury. Their clean lines, brilliant sparkle, and effortless versatility make them just as at home with jeans and a tee as they are with black-tie glamour — and their unforgettable origin story only adds to their lasting appeal.

Imagine a high-stakes match at the U.S. Open. Suddenly, mid-rally, a diamond bracelet flies off the wrist of Chris Evert. The game stops. All eyes drop to the court. That bracelet, once simply a line of stones, made headlines... and thus the term “tennis bracelet” was born.

Before that moment, the piece we now know by name was often called an eternity bracelet or line-diamond bracelet — a continuous row of gems set into a flexible band. But because of that spectacular incident, the term “tennis bracelet” caught on.

What Exactly Is a Tennis Bracelet & Tennis Necklace?

And the tale doesn’t end on the wrist: the bracelet’s sibling, the tennis necklace, followed suit. A matching continuous strand for the neck, taking the same design cues. Variations are available, such as the graduated style (known as a 'Riviera'), in which the diamonds progressively increase in size.

At their core, both pieces are built around the idea of a continuous line of stones (most often diamonds) in a flexible setting. The effect: elegant sparkle, fluid movement, and a timeless profile.

Tennis Bracelet: A sleek band of uniform stones circling the wrist; flexible, designed to move with you.
Tennis Necklace: Extending the same design concept to the neck — a strand of gems that sits closer to the neckline, often in lengths like 16″-18″, made to be seen and worn with versatility.

When you wear a tennis bracelet or tennis necklace, you’re wearing more than jewelry; you’re wearing history, elegance, and versatility.

Why They’re Timeless: Four Reasons to Own One

History Means Impact
The quick rise of the tennis bracelet (and thus the tennis necklace) from a court story to pop-culture staple gave it a narrative. That alone elevates it from accessory to statement.
Versatility for Every Moment
These pieces aren’t only for gala evenings. Their clean line of sparkle transitions effortlessly from denim to cocktail dress. Dan Moran, founder of Concierge Diamonds writes: “Whether you’re dressing up for a formal black-tie affair or casually dressing down in jeans and a tee, a tennis bracelet can add the perfect, tasteful touch of sparkle.”
Design That Stands the Test of Time
Since the 1920s (when line/eternity bracelets were first created), the core design has held up. The simplicity and elegance ensure they don’t fall prey to fleeting trends.
Status, Symbolism & Style
From celebrities to athletes, the tennis bracelet has become a symbol of understated luxury and style. The tennis necklace rides that same wave.

Why These Pieces Belong in Your Jewelry Collection

Foundation Piece: A tennis bracelet or tennis necklace can anchor your jewelry rotation. You’ll find endless ways to wear it — solo for subtle elegance or layered for impact.
Investment in Style: Because the design is so enduring, it doesn’t feel like a trend-piece destined to be passed over in a year.
Gift Perfect: Whether it’s an anniversary, milestone, or something “just because,” these pieces carry weight — symbolically and visibly.
Upgrade Potential: There’s room to customize — metal types (white gold, yellow gold, rose gold, platinum), gemstone alternatives, sizes of stones, etc.

Bringing It Home with Concierge Diamonds

At Concierge Diamonds, we believe jewelry should elevate your wardrobe, your presence, and your confidence. That’s why when you choose a tennis bracelet or tennis necklace from us, you’re not just selecting beautiful stones — you’re choosing a legacy. And in addition to our ready-to-wear collection, we're also able to custom-make the perfect piece just for you.

Here’s how we recommend approaching your selection:

Decide your metal: White gold/platinum gives crisp, modern brilliance; yellow or rose gold offers warmth and a vintage nod.
Choose your stone size & setting: Larger stones = bolder statement; smaller stones = subtle, every-day elegance.
Consider the length (for necklaces) or width (for bracelets) based on how prominent you want it.
Ask about clasp and security: Given the heritage of the “tennis” name, you’ll want comfort and reliability.
Think versatility: Will you wear it with your everyday look? Or reserve it for special occasions? Choose accordingly.
Select between natural diamonds and lab-grown diamonds: Natural diamonds offer rarity and enduring value, while lab-grown diamonds provide similar brilliance and beauty at a more accessible price point — giving you flexibility without sacrificing sparkle.

Final Serve: Make the Move

If you’re ready to add one to your collection, or simply explore styles with expert guidance, Concierge Diamonds is here to help. You can make an in-person appointment at our DTLA offices by completing this short form, or feel free to call us at 213-261-4330.

Want to explore our ready-to-wear collection now?

Browse our tennis collections for bracelets and necklaces — and let's find the one that serves up sparkle exactly the way you want.